LIC Sales Saathi: LIC launched new LIC Sales Saathi App in 2024

LIC Sales Saathi App – In today’s competitive insurance industry, staying ahead requires tools that simplify processes and help you connect with customers effectively. LIC’s new Sales Saathi app is designed to do just that—an all-in-one sales and customer engagement platform that supports agents throughout the entire sales cycle. From gathering leads to offering post-sale services, the app is packed with cutting-edge features aimed at improving your productivity and building lasting customer relationships.

In this article, we will dive deep into how the LIC Sales Saathi app becomes an essential companion for insurance agents, providing support at every stage of the sales cycle and detailing the features that make it an indispensable tool for LIC agents.

Also see: LIC Golden Jubilee Scholarship Scheme 2024 Apply Now

Understanding the Sales Cycle with LIC Sales Saathi

The sales process involves multiple steps, from identifying potential leads to maintaining strong relationships with customers post-sale. Here’s how LIC Sales Saathi supports agents through each of these crucial stages:

1. Gathering Contact Information
2. Requesting a Meeting
3. Follow-Ups
4. Customer Meeting
5. Customer Onboarding
6. Post-Sale Service

Click here to see the features of LIC Sales Saathi app

Gathering Contact Information –

The first step in any sales process is identifying prospects. With LIC Sales Saathi, agents are equipped with Lead Generation tools and Microsites that make it easy to find and connect with potential customers.

• Lead Generation Tools: These tools help agents gather qualified leads by offering digital forms and contact capture methods. Through these tools, agents can build a database of interested prospects quickly.
• Microsites: Personalized microsites can be shared with potential customers, providing them with the information they need while capturing their contact details. This makes it easy to generate leads without relying on outdated methods.

By streamlining the process of gathering contact information, LIC Sales Saathi ensures agents spend less time searching for prospects and more time closing deals.

Also see: LIC New Jeevan Anand Plan 715 Details

Requesting a Meeting –

Once a lead is identified, the next step is securing a meeting. LIC Sales Saathi provides a range of tools that allow agents to pitch products and request meetings in a compelling way.

• Sales Pitches and Product-Ready Readers: The app enables agents to share engaging sales pitches and product information that sparks interest. These can be easily customized for different prospects and shared instantly via digital channels.
• Instant Sharing: All materials, including brochures and pitch decks, can be shared instantly with clients via email, chat, or other messaging apps. This speeds up the process of setting up meetings and keeps the conversation moving.

With these tools, agents can lock in that crucial meeting, making the sales process smoother and more efficient.

Also see: LIC Mutual Fund going to start SIP of ₹100 per month

Follow-Ups –

After making initial contact, follow-ups are key to moving a prospect through the sales funnel. LIC Sales Saathi helps agents maintain consistent communication with potential clients through Personalized Product Pitch Posters.

• Personalized Product Pitch Posters: These are designed to be visually appealing and tailored to the specific needs of each prospect. By sending out personalized posters after a meeting or initial contact, agents keep the conversation relevant and professional, helping to stay top-of-mind for the prospect.

Timely, relevant follow-ups increase the likelihood of a successful conversion, and LIC Sales Saathi ensures that follow-ups are both easy and impactful.

Also see: How to Apply for IRDAI Whole-Time Member (Life) Position | IRDAI Recruitment 2024

Customer Meeting –

The customer meeting is where the deal is often made or lost. LIC Sales Saathi equips agents with a suite of tools to make customer meetings more productive and personalized.

• Need Analysis Tool: This tool helps agents assess the specific needs of their customers, ensuring that their pitch is perfectly aligned with what the customer is looking for.
• Premium Calculator: During the meeting, agents can quickly calculate premium amounts based on the customer’s requirements, providing accurate and real-time information to guide decision-making.
• Combo Tools and Quote Generation: If a customer is interested in multiple plans, agents can use combo tools to bundle products that meet the customer’s needs. Quote generation tools allow agents to create detailed, tailored quotes instantly, helping the customer make an informed decision on the spot.
• Video Presentations in Multiple Languages: One of the standout features of the app is the ability to deliver video presentations in multiple languages. This ensures that agents can communicate effectively with customers, regardless of language barriers, and make complex insurance products easier to understand.

With these tools at their fingertips, LIC agents can make every customer meeting impactful and efficient, moving prospects closer to conversion.

Also see: How to become MDRT in LIC

Customer Onboarding –

Once the customer has agreed to proceed, onboarding them is the next critical step. LIC Sales Saathi makes this process seamless with Contextual Reminder Posters.

• Contextual Reminder Posters: These posters guide customers through the onboarding process, reminding them of critical steps and ensuring they are never left in the dark. This makes onboarding a breeze for both the agent and the customer.

By simplifying the onboarding process, the app helps agents maintain customer satisfaction from the start, creating a strong foundation for long-term relationships.

Post-Sale Service –

The relationship doesn’t end once the policy is sold—post-sale service is essential for retaining clients and generating referrals. LIC Sales Saathi provides tools to help agents deliver stellar post-sale service.

• Post-Sale Reminders and Follow-Ups: The app offers reminders for policy renewals, premium due dates, and other important milestones, ensuring that customers always feel taken care of. Regular follow-ups maintain the relationship, showing clients that their agent is always available for their needs.

Post-sale engagement keeps customers loyal and increases the likelihood of future business. With the help of LIC Sales Saathi, agents can easily manage and maintain post-sale relationships, ensuring long-term success.

Key Features of LIC Sales Saathi

At launch, LIC Sales Saathi comes with a range of features designed to help agents succeed at every stage of the sales cycle. These include:

1. Plan Presentation and Quote Generation:

This feature enables agents to present insurance plans in a clear and visually appealing manner. With instant quote generation, agents can provide accurate pricing information on the spot, making the sales process smoother and more transparent.

2. Poster of the Day:

Every day, the app provides a new, professionally designed poster that agents can use in their marketing efforts. These posters are designed to keep communication with clients fresh and engaging.

3. Digital Visiting Card:

The app also allows agents to create a digital visiting card, which can be shared easily with prospects via email, social media, or messaging apps. This modern approach to networking makes it easier to leave a lasting impression on potential clients.

4. Sales Ready Reckoners:

For agents who need quick access to product information, Sales Ready Reckoners provide easy-to-digest summaries of LIC’s various insurance products. These reckoners are designed to be shared with clients or used as a reference during meetings.

Also see: LIC plans are closing

Upcoming Features and Continuous Improvement

LIC is committed to continually improving the Sales Saathi app, with several exciting features set to roll out in the near future. These include:

• Microsites for Lead Generation: Personalized microsites will allow agents to capture leads more effectively by providing prospects with easy access to information.
• Video Presentations in Multiple Languages: By the end of 2024, LIC Sales Saathi will support video presentations in 10 languages, allowing agents to communicate effectively with a broader audience.

LIC has promised weekly updates to keep the app fresh, adding new features, product updates, and more content to help agents stay ahead.

Assistance and Support

Understanding that agents need support to make the most of this powerful tool, LIC has included multiple channels for assistance. Agents can access help via:

• Telephonic Support (+917710098376)
• Email (support@licsalessaathi.in)
• Chat
• WhatsApp

These options ensure that agents can get the help they need, whenever they need it, allowing them to focus on closing sales and building client relationships.

Additional Facilities Advisors Require in the LIC Sales Saathi App

While the current version of LIC Sales Saathi offers a variety of tools for agents to manage the sales cycle, there are several additional features that advisors would greatly benefit from. The following functionalities are essential for ensuring a more comprehensive and efficient experience:

1. Policy Tracking: Advisors should be able to track the status of all active policies, ensuring they have up-to-date information on policy details and progress.
2. Premium Payments: Integrating premium payment options within the app would allow advisors to assist clients in making timely payments.
3. Commission Tracking: Advisors should be able to monitor their commissions in real time, helping them stay informed about their earnings.
4. Lead Management: A robust lead management system would streamline the process of nurturing potential clients from initial contact to conversion.
5. Policy Renewal Alerts: Automatic alerts for upcoming renewals would help advisors keep track of clients’ policies and follow up in a timely manner.
6. Client Information Access: Easy access to clients’ information would allow advisors to manage relationships effectively.
7. Plan Information: Detailed and up-to-date plan information should be readily available within the app.
8. Illustrations and Quotes: Advisors would benefit from the ability to generate personalized illustrations and quotes on-demand.
9. Digital Receipts: Providing digital receipts after transactions would add an extra layer of professionalism and transparency.
10. 24/7 Access: The app should offer uninterrupted access, allowing advisors to work at any time, from anywhere.

Although the app currently offers a limited set of features, these additional functionalities are in demand and would significantly enhance the agent experience. LIC management is expected to make an announcement soon regarding the expansion of the app’s capabilities, incorporating more comprehensive tools to support agents fully in their work.

Also see: IRDAI new circular: 11 key changes in life insurance

Conclusion

With LIC Sales Saathi, agents can streamline their entire sales process, from finding leads to providing exceptional post-sale service. This app isn’t just a one-time solution—it’s built for continuous improvement, growing and evolving to meet the ever-changing needs of LIC agents. By adopting this powerful tool, agents can improve productivity, enhance customer relationships, and ultimately drive more sales.

As the insurance landscape becomes increasingly competitive, tools like LIC Sales Saathi will be key to staying ahead. Embrace the future of sales with this revolutionary app, and watch your success soar.

FAQs about LIC Sales Saathi app

Disclaimer: The information provided in this article is for general informational purposes only and is based on available details about the LIC Sales Saathi app as of the date of publication. Features and functionalities mentioned may change over time as the app is updated. Always refer to official sources or consult with LIC for the latest and most accurate information.